Podcast: LLR’s Value Creation Team on Go-to-Market Strategies in a Downturn

January 23, 2023


LLR’s Director of Customer Success, Sarah Doughty, led a discussion with Jim Murphy, Senior Managing Director of Value Creation, and Jairo Romero, Managing Director of Go-to-Market (GTM) Excellence, on how to fortify your GTM strategy and align your GTM team, CFO and board directors to manage a downturn. Hear what all three experienced operators have seen help stress test different scenarios, generate demand in a tough market, manage the sales pipeline and protect your customer base.